Conference “Mussel farming in mussel rafts: marketing and consumption trends”.
Marketing and consumption are currently influenced by multiple factors: cultural trends, technology, consumer behaviour and/or marketing strategies.
In our sector, it is essential to understand market demands and adapt to them through market segmentation, personalisation of products and services, and the creation of attractive shopping experiences.
Under this premise, OPMEGA is holding its annual conference on Thursday 16 May, where we will be holding 3 round tables with the following themes:
This will be the 7th annual OPMEGA Conference and, as usual, we will have top-level participants and experts in the field, both from the food sector and from the product distribution and marketing chain.
We look forward to seeing you at the OPMEGA headquarters. The event will take place in the auditorium of the Mexillón de Galicia Building (Avenida dá Mariña, 25 – Vilagarcía de Arousa).
The attendance is totally free, previous inscription in the following form:
https://registro.eventospesca.com/inscripcion-jornada-cultivo-de-mexillon-en-batea
In the same link you can download the detailed programme.